Craft, learnings, and thinking behind the work. From our team

Just as businesses have changed the way they operate and succeed in the post-pandemic world, marketing has had a paradigm shift to adapt to the new normal. The

Customer Experience (CX), the backbone of every business matters more in a digital business than in a traditional business. Since by definition “digital” is rem

Scalability is the key when determining which digital properties work best for your business. It helps you keep pace with the rapidly changing landscape of digi

Maxim Ivanov, Co-Founder, and CEO of Aimprosoft compares the modern digital business ecosystem to that of a biological one. He emphasizes the need for constant

QED42 is thrilled to announce our first webinar for 2022. The pandemic clearly highlighted the fact that the market can change in an instant. It is a wake-

Various factors have led companies across the globe to move their business practices around and become more customer-oriented. There’s a growing need to make th

Marquee brands like Forever 21 and Yelp offer personalized experiences on their homepage. They provide customized recommendations for user preferences, such as

With an ever-growing digital ecosystem consumers nowadays expect an experience that’s not just relevant and consistent but also serves a meaningful purpose. Bra

Digital experience platforms (DXPs) are becoming extremely popular these days. Companies looking to enhance their customer experiences and meet demands use DXPs

Organizations stay competitive in today's online world by establishing connections via digital communication, which involves speaking and listening. Content is

Did you know that customers, both B2B and B2C, shopped for some things which they never thought they would buy online, during the pandemic, Bloomreach found in

Customers are the revenue drivers for any business; if there are no customers, the services and products churned out are of no use. The world is evolving fast,